As the world's leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we've assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers' real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.

Check Point Software Technologies has been recognized by Forbes as one of the World's Best Places to Work four years in a row (2020-2023), ranking among the top 50 companies across the globe in the IT category. Check Point has also been named to Forbes' list of World's Top Female-Friendly Companies. If you want to make the world a safer place and join an award-winning company culture - you belong with us.

You will be a key player in driving the transformation of the Cloud, Network, Secure Access Service Edge and IoT Security markets and helping us define the go-to-market strategy for our portfolio of products and services. Your mission will be to help us effectively position and market our products to multiple audiences across multiple industries and geographies. The target audiences include business and technical IT buyers, technology partners, channel partners and resellers, press and analysts.

Key Responsibilities

• Develop strongly differentiated product positioning and messaging to drive product leadership.
• Drive product launch and develop go-to-market plans, manage development of sales enablement tools and training for field sales force and reseller partners.
• Drive outbound marketing strategies to improve awareness, share of voice, sales pipeline, and market position.
• Partner with Product Management, Sales and other Marketing teams to expand business with current customers and acquire new business.
• Develop the sales tools (PPTs, feature briefs, case studies, white papers, product brochures) to support the sales process of the company's solutions and drive clarity and consistency of message.
• Develop thought-leadership materials designed to accelerate our business momentum and better engage customers.
• Evangelize our solutions portfolio to our customers through events, webinars and other external communications channels.
• Present our products and solutions in formal and informal settings.

#LI-DD1

• 2-5 years of recent and progressive outbound Product Marketing experience.
• Excellent English
• Work experience marketing enterprise security or networking products and services
• Hands-on experience delivering high-quality marketing materials with a creative flair to bring fresh ideas into product positioning and marketing campaigns.
• Strong writing skills are essential - must be able to create a wide range of marketing content such as: presentations, white papers, datasheets, brochures, etc.
• Exceptional communication and strong public speaking and presentation skills.
• Ability to communicate effectively to both technical and business level audiences in a compelling and differentiating manner.
• Comfortable operating in an ambiguous, fast-paced, complex environment with an ability to manage multiple projects simultaneously.
• BA/BS or equivalent experience. MBA desirable.
• Must be eligible to work in the US without sponsorship from an employer now or in the future.

EOE M/F/Veterans/Disabled

The wage range for this position takes into consideration a variety of factors in determining your pay. We'll consider your location, experience, certifications, and other business and organizational needs. The wage disclosure has not been adjusted for applicable geographic differentials associated with the location at which this position may be filled. A reasonable estimate of the current base wage range for this role is $100,000-$140,000. In addition to the base compensation, certain roles are eligible for additional compensation, including an annual bonus or sales incentive based on revenue or utilization, depending on the terms of the plan and the employee's role. These awards are allocated based on individual performance. Benefits/perks listed here may vary depending on the nature of your employment with Check Point Software Technologies and the country/state where you work. US-based employees gain access to healthcare benefits, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, stock awards and an employee stock purchasing plan